Tag Archives | Toyota

Toyota’s New ‘GRMN Hybrid Concept’ Showcased at Nürburgring

Toyota just showcased their GRMN Sports Hybrid Concept II at the 39th Nürburgring 24-hour endurance race held near Nürburg, Germany. The GRMN II, a convertible mid-ship gasoline-electric hybrid concept, is an improvement on the first Toyota hybrid sports car, the Toyota MR2, which they showed at last year’s Tokyo Auto Salon, and is a car that’s meant to “embody the enjoyment of automobiles.” Continue Reading →


Driverless Cars Now Legal in Nevada – Thanks to Google

Thanks to the passing of Bill No. 511, Nevada is the first state to allow Google’s autonomous cars. The vehicles aren’t permitted to operate on Nevada state streets yet, however, as the Nevada Department of Motor Vehicles first must draw up the exact rules governing the cars.

The legislature makes it legal for Google’s automated Prius and Audi TT fleet to cruise Nevada roads. Continue Reading →


Toyota Launches Blog to Share its Environmental Initiatives

Aim: Zero Emissions

Toyota Motor Europe (TME) has launched its first blog “aim: zero emissions” to share ideas and stimulate discussion on environmental issues, and specifically Toyota’s initiatives.

After introducing the Green Design channel on YouTube last year, TME continues, through its blog, its social media immersion as part of the “aim: zero emissions” campaign. Since 2003, this campaign has been highlighting Toyota’s holistic environmental approach and initiatives to reduce the environmental impact of a car throughout its entire life cycle, as portrayed in the TV commercial.

“aim: zero emissions” leading blogger will be Colin Hensley, General Manager of Corporate Affairs and Planning for TME, who will also share the thoughts of other executives, technical experts and employees. Continue Reading →


Toyota to Increase ‘Ecological Plastic’ in Vehicle Interiors

Toyota Hybrid

Toyota announced plans to increase use of plant-derived, carbon-neutral (Zero net CO2 emissions over an entire product lifecycle) plastics in more vehicle models, starting with a new hybrid vehicle next year. The TMC newly developed plastics, collectively known as “Ecological Plastic”, are to be used in scuff plates, headliners, seat cushions and other interior vehicle parts.  Within 2009, TMC aims for Ecological Plastic to account for approximately 60 percent of the interior components in vehicles that feature it.

There are basically two types of Ecological Plastic—that produced completely from plant-derived materials and that produced from a combination of plant- and petroleum-derived materials.  Because plants play a role in either type, Ecological Plastic emits less CO2 during a product’s lifecycle (from manufacture to disposal) than plastic made solely from petroleum; it also helps reduce petroleum use.
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